Startup Institute

Digital Marketing: Master the Art of Online Promotion.

Digital Marketing: Master the Art of Online Promotion.

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About Course

This course will guide you through the essentials of digital marketing, covering everything from SEO and SEM to content marketing, social media strategies, and email campaigns. You’ll learn how to create effective online marketing strategies, use tools to drive traffic, convert visitors into customers, and measure performance to improve your efforts. By the end of the course, you will have the skills to launch, monitor, and optimize digital marketing campaigns across multiple channels.

What Will You Learn?

  • Understand the key components of digital marketing and how to integrate them into your marketing strategy.
  • Develop effective SEO strategies to increase website visibility.
  • Create engaging content and use social media platforms to boost brand awareness.
  • Manage PPC campaigns to generate leads and drive traffic.
  • Use email marketing campaigns to nurture and convert your audience.
  • Measure the success of digital campaigns using analytics tools like Google Analytics and interpret data for informed decision-making.

Course Content

Introduction to Digital Marketing

  • What is Digital Marketing?
    10:50
  • The Importance of Digital Marketing in Modern Business.
    10:50

Search Engine Optimization (SEO)

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